Have you ever found yourself frantically looking for your car keys, only to have someone point out that they are in your hand? I must admit I do this at least once a month, and it is usually my wife who “finds” them for me. It is no longer embarrassing to me, just something I accept about my personality and the way I think. I get into a project and have such laser focus sometimes it’s easy to miss something right in front of me. It occurs to me that this could be happening in the software world. Maybe not the same thing but I don’t care – I like a good “sort of” comparison for an intro, and this one will do.
In the world of Microsoft Dynamics CRM, there are so many options (some very flashy) that it 's hard to keep up with everything and I wonder if we sometimes miss the obvious. The number of add-on products available grows every day, and it can be bewildering. With all the slick features and third party add-ons available we become lost, looking for the best solution. If you’re like me, you will agree that the best solutions are the simplest ones. CRM provides a multitude of straightforward options for channeling users, providing data, and developing processes right out of the box that can be incredibly powerful and quickly implemented.
Sure – there are all kinds of robust options out there, from third party add-ons to massively customizing your implementation – and these are sometimes absolutely the best solution for a given problem. But the next time you are looking to add to or adjust your business process, you may want to consider that the keys could be right there in your hand.
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